In order to maintain the safety inside the platform, the administrator of the White Label can demand for publishers’ IDs to check their identity. Besides, the admin has to monitor every action done by his publishers and advertisers inside the platform.Working in online market has become a tricky job. As a matter of fact, it could happen that the online traffic is not real, but it is fake and generated by a bot, unreal users created by softwares. The platform contains efficient methods to prevent and block fake traffic. Thus, the administrator has all the essentials tools to analyze the traffic and the power to suspend publishers, websites and payments, once he finds fake traffic. Besides, in order to protect advertisers against malware traffic, the administrator of the platform can decide to block the advertisings that damage publishers’ websites.