Advertiser – Device Targeting

Device and OS Targeting

The White Label allows advertisers to work in a multi-channel optic. This feature is particularly useful when the advertiser wants to reach the widest audience possible, so, for example, he can both create advertising campaigns for Desktop, Mobile and In App. This possibility allows to manage multiple network advertising campaigns on websites and applications at the same time. Choosing the Operating System and the device for the campaign targetisation, advertisers have to cast among Desktop, Mobile and InApp then select the specific OS:

• Desktop
• Mobile OS are Android / iOS / Windows Phone / Blackberry / Others divided into smartphone and tablet
• InApp available OS are Android and iOS

Thanks to the possibility to choose and target the Operating System, users will be able to decide the best System to deliver advertising campaigns and reach their specific target audience.